工作內容
Responsibility:
1. Report to Brand Director, work towards a strategy that focus on increasing brand
awareness
2. Conceptualize, develop, and execute marketing plans for brand
3. Identify, build, and maintain relationships with Media, Influencers, Stylists, and
customers groups to develop increased brand recognition
4. Manage social media platforms and website, creating content, copywriting, and
account maintenance
5. Generate new ideas for online and offline activations to drive for continual
optimization, customer acquisition and VIP management (CRM database & VIP
program)
6. Track, review and analyze performance metrics to report on campaign
performance and ROI
7. Understanding of digital marketing and advertising
8. Proactive and able to show initiative to continuously improve business
9. Be aware of fashion and market trends, passionate about fashion, and be able to
best represent the brand
工作內容:
1. 向品牌總監回報,專注於提高品牌知名度的策略
2. 具品牌行線上線下銷活動與公關活動規劃與執行能力
3. 具備良好溝通技巧,維護媒體聯繫關係,提⾼品牌曝光度
4. KOL合作溝通與洽談
5. 品牌社群經營 / 品牌官網內容規劃與維護
6. CRM & VIP PROGRAM規劃,執行,維護
7. 具數位行銷及廣告投放概念
8. 積極透過有創意的想法來提高品牌形象和知名度,根據品牌需求提供創意建議和解決
方案
9. 對精品與服飾品牌及相關流行資訊有高度熱忱
OFF DUTY 官網 https://www.offdutynow.com/
工作說明
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工作縣市:臺北市
- 上班地點:台北市中山區
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工作待遇:面議
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上班時段:日班,
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需求人數:1
條件要求
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工作經歷:
3年以上
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學歷要求:學士
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科系要求:
未填寫
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專長需求:
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擅長工具:
Excel PowerPoint Word Adobe Photoshop Illustrator
- 具備駕照:
-
其他條件:
其他條件
1. At least a Bachelor’s degree in advertising, marketing, business, or a related field
2. At least 2 years experience in PR communication and marketing role, preferably
within retail/fashion industry
3. Strong language skills (Mandarin and English), written and verbal communication
4. Proficient in Microsoft Office suite and familiar with Adobe Suite