1. Analyze business, consumer and market data to develop strong customer insights for marketing priorities and activities. 2. Accelerate delivery growth plan to grow top of mind awareness and build trial. 3. Understand Drive Through and Dine In business situation, and optimize the overall user experience. 4. Menu standardization to drive internal efficiency 5. Identify pricing and menu strategy between owned vs. aggregator to meet business objectives 6. Menu strategy to support emerging channel growth, efficiency, profitability. 7. Collaborate with OP team to have clear proposition on “drive though” channel and growth plan, building awareness, driving penetration and frequency. 8. Menu strategy to support emerging channel growth, efficiency, profitability. 9. Collaborate with technology team to synergize data system and report structure. 10. Revamp value strategy and build consistent value platform 11. Company Media investment tracking 12. Continued grow everyday value for key group size and occasion
工作說明
工作縣市:臺北市
上班地點:台北市中山區
工作待遇:面議
上班時段:日班,
需求人數:1
條件要求
工作經歷:
5年以上
學歷要求:學士
科系要求:
未填寫
專長需求:
擅長工具:
Excel Outlook PowerPoint Word
具備駕照:
其他條件:
Qualifications: 1. Minimum education requirement • BS Degree with major in Marketing or Mass Communication. MBA is preferred 2. Relevant Experience and Minimum Years Required • 5-6 years working experience in FMCG or F&B at least • Commercial sense: Business acumen, strong logic thinking and commercial planning skill 3. Collaboration Skill: • Proven ability to build relationships with cross function through genuine communication, prompt action and effective problem solving. • Proven ability to lead, facilitate and negotiate with stakeholders, including navigating conflicting viewpoints 4. Digital Savvy: • Familiar with digital channels and marketing in a digital world • Basic knowledge of EC & CRM metrics • Good time management, business writing, organization and attention to detail 5. Competence Requirements: • Agile working attitude and can accept fast retailer speed& tempo. • Demonstrated ability to handle multiple projects and details simultaneously. • Good communication skills can well be managed for cross function communication skill • Ability to work well under pressure with time management. • Positive thinking, self-driven, motivated, results oriented, adapt to change and open-minded for teamwork.
